This app integrates Marketo with Slack as a Launchpoint service. Marketo is a paid service and a world leader in Marketing Automation for companies of any size. Learn more about marketo at https://www.marketo.com/There are two notification types included in the Marketo Slack integration: System notifications: Get Slack notifications regarding important events in your Marketo instance, like alerts about current campaign statuses and any issues that require immediate attention.Interesting moments: When a Marketo Insight has been triggered by a known individual from a sales account, lead owners can be notified via Slack. Notifications include lead information as well as details about the sales account.